To have a business, to be a business person, and to be taken seriously the rules of etiquette often apply. We understand the importance of portraying ourselves as a professional, which is why we use etiquette on a daily basis.
However, the times have changed and nowadays we have a lot of different manners on communicating with others. It is no longer a letter or even an email, we know have tweets and statuses. Yes, we know how to properly hold a fork, how to greet others when walking into a crowded room or how to properly place your napkin on the table when getting up, but what about sending a tweet or updating a status? What do we do then?
Do I tweet this or update my status on that? Social Media is our new way of communicating to the world. It shows more of who we are than we recognize. Strangers, families, and colleagues are capable of reading whatever it is we post. The problem is, at times we post things we shouldn’t.
Which brings us here. Read the dos and don’ts etiquette rules you should always apply to your social media.
1. Be Positive!
No one likes a nag and no one likes to hear every day of the week about how “hard” you have it. Even when times get touch, one gets more respect when they have their heads high and have a positive outlook of a negative situation.
2. Don’t Complain about co-workers or customers
Okay, we understand that Susan from HR is a royal pain or that your new client is a bit snobby, but this does not mean you should publish it to the world. Remember you still work with Susan and if another co-worker or employee follows you, the word might get around to Susan. As for your client, even if this specific snobby client does not follow you, others do and they might not like how you speak about a client, seeing how they might be one.
3. Posting Photos
Ask your employees, coworkers, clients, etc. before posting a photo. Let them know that you have some amazing photos and would like to post them on your Facebook, Twitter, or Instagram. Chances of them saying no, are very rare.
4. Frustrated Messages
Never tweet, update a status or post anything when you are feeling angry or frustrated. If you saw some political debate that got you angry, do not post it. Walk away. Call a friend that share your thoughts and speak to them of it. When you blog or post anything on a professional note, remember to always keep it neutral. It’s okay to say you voted, but you don’t have to mention who you voted for. Now, if you are happy that the president or political candidate you voted for won, you can place a simple status or tweet to congratulate the party.
5. Don’t Over Promote
Yes, we do believe you when you say you have the best product in town and a deal that can’t be beat. But if you tell me 5-8 times a day and my newsfeed is just filled with your special, I won’t take you seriously. Promote yourself once to twice a week. Other tweets and status is to simply remind others who you are. Share a topic of a similar product, retweet interesting topics, etc.
You don’t need to sound formal in your tweets or status updates; however, you do want to make sure that your grammar is correct. Do not use a lot of abbreviations, spell out your words. Make sure the spelling is correct and that the commas are in place.
Don’t go crazy with your hashtags. DO NOT hashtag every word, it just looks messy and honestly, a bit annoying. Keep it to a maximum of 3 hashtags.
Remember to always be polite and kind on your social media. If you receive a complement on a piece of work or a status, always reply with a thank you! Share contents others post. Retweet subjects that interest you.
There you have it! Some quick and simple rules to remember when you are on social media.